Three public libraries in Victoria share their experiences of using Web 2.0 tools to reach existing and new users. Using blogs and other social software and mashups, Casey Cardinia Library Corporation, Eastern Regional Libraries and Frankston Library Service are opening up their websites and services to their communities and giving voice to their users.

At Frankston, the Library's blog is seen by the Council as a pilot, with blogging potentially being used by other departments. Deliberately informal, the Blogalogue is being used as a way to change the Library's image. It is also being used to demonstrate free third party services like text to voice podcasting, RSS feeds and mashups that can be integrated into an upgraded Library website.

Eastern Regional Libraries has converted its online reference links into a wiki and is inviting interested members and website visitors to assist in creating the content. Staff at Eastern Regional are also creating guides to using online resources and making them available via the wiki. In addition, Eastern Regional are venturing into podcasting by uploading podcasts of The Eastern Regional Library show onto Twango.

Casey Cardinia Library Corporation (CCLC) is engaging its users through a general library and a local history blog. CCLC is also using Flickr to showcase images from branch construction and redevelopments, a Google Maps mashup to help people get to their branch and is investigating podcasting, catalogue tagging and other ways of involving users in their local library.